MIE PREFECTURE

Mie Prefecture, located in the Kansai region of Japan, is internationally recognized as a premier center for high-quality agricultural development and botanical innovation. The prefecture has established a robust reputation for excellence in the cultivation of delicate berry crops, particularly through its dedicated research facilities and advanced breeding programs. By integrating traditional farming wisdom with modern scientific methodology, the region has become a benchmark for excellence in the Japanese horticultural sector, consistently setting high standards for flavor profiles, visual appeal, and cultivation efficiency.

The agricultural activities in Mie are supported by a long-standing history of public-private cooperation, focusing on the sustainable development of fruit varieties that are resilient and high-yielding. The prefecture is widely known for its stringent quality control protocols and a profound commitment to agricultural technology, which has enabled its produce to be exported and highly regarded in premium markets across Asia and beyond. Through continuous investment in agricultural education and the support of local cooperatives, Mie Prefecture remains a pivotal player in the international berry industry, driving advancements in selective breeding and precision farming techniques.